Press Archive
December 20, 2010
Branding's Bullseye: How DR Tactics Will Change Targeting
December 8, 2010
EBureau partners with BlueKai for online audience targeting
December 3, 2010
Some Data-Miners Ready to Reveal What They Know
(Requires WSJ Subscription)
October 28, 2010
New program helps marketers extend keyword targeting beyond search engines
October 27, 2010
Is Targeting More About Audience Or Content?
October 26, 2010
BlueKai, Efficient Frontier partner for intent-based ads
October 25, 2010
BlueKai On New Search Engine Marketing Offering Through Efficient Frontier
October 24, 2010
Audience: New King of the Hill?
October 22, 2010
BlueKai And Efficient Frontier Bust Through Search Walls
October 22, 2010
DIGIDAY Data: BlueKai Partners With Efficient Frontier
October 21, 2010
BlueKai Upgrades 'Intent'
October 19, 2010
Privacy vs. Profits
October 14, 2010
Agencies Tool Up for Data-Driven Media Buying
October 1, 2010
Companies Reacting to Consumers' Views on Targeted Ads
August 27, 2010
IOs Are Eternal
August 11, 2010
Useless online metrics you might be tracking
August 2, 2010
Online Industry Needs to Be More Open About Tracking
July 31, 2010
Cookie Madness!
July 26, 2010
Blip.tv Develops Pre-roll That Offers Free Downloads on Other Devices
July 22, 2010
Rocket Fuel Inc. taps BlueKai for optimized data
July 21, 2010
Real-Time Bidding and the RTB Ecosystem
July 21, 2010
Rocket Fuel Finds Low-Cost CPA Formula Through BlueKai Ad Data
July 8, 2010
Madrona's McAndrews on the future of media and advertising
June 16, 2010
4 tips for gaining trust from skeptical readers
June 14, 2010
VivaKi CEO Hecht Talks AdECN Integration, Google/Invite Media, New "Primary" BlueKai Data Partnership And French Cuisine
June 3, 2010
BlueKai Launches White-Label Registry To Promote Data Collection Transparency Says CEO Tawakol
June 2, 2010
Digital Content Today: BlueKai Launches White Label
June 2, 2010
BlueKai Extends Registry to Pubs
June 2, 2010
Given Data And Media's De-Coupling, Should A Data Company Be Selling Media, Too? – Day 2 Reactions
June 2, 2010
Advances in Audience Buying: What's Next?
June 1, 2010
BlueKai Offers BT Opt-Out And Management Tool
March 29, 2010
CEO Tawakol Discusses BlueKai Pulse Index And Intender Signal Strength
March 12, 2010
Instant Ads Set the Pace on the Web
March 11, 2010
Who's the Next Google?
February 18, 2010
Affluent Consumers Spend Again
February 12, 2010
Digital Content Today: Blue Kai Shows Travel Recovery
February 3, 2010
BlueKai CEO: Billions of Dollars in Online Ad Data
February 2, 2010
Got Funds? BlueKai Rakes in $21 Million
February 2, 2010
BlueKai Closes $21M Round Financing
February 2, 2010
BlueKai Secures $21M in Third Round of Funding
December 9, 2009
Transparency Renaissance At Digiday:TARGET
December 7, 2009
BlueKai Adds In-Market Analytics
December 7, 2009
Blue Kai Bows Data Targeting Service
December 7, 2009
Third Party Data Joins Up with Behavioral Tracking
December 4, 2009
Is Display Catching Up To Search?
December 4, 2009
Online Publishers Scurry To Solve Financial Woes
December 1, 2009
Ram Access Mode: The Best Intenders
November 19, 2009
Digital Media Predictions for 2010
November 5, 2009
Target-Marketing Becomes More Communal
November 5, 2009
BlueKai Airs First Quarterly Report of Consumer Intent
November 4, 2009
NAI Beefs Up Consumers' BT Opt-Out Option
October 21, 2009
Ad Industry M&A Activity & IPO Wave To Hit 2010
October 16, 2009
Flavors of Search Retargeting: Google AdEx, Yahoo, and Beyond
October 15, 2009
Trick or Treat: The Word on Cookies
September 9, 2009
Transparency in Targeting
August 31, 2009
Data optimization drives media buy
August 10, 2009
Bluekai Explain Their Data Exchange Platform And Hint At European...
August 6, 2009
BlueKai Data CEO Tawakol On New Certification Program
August 5, 2009
BlueKai Launches Certification Program
August 4, 2009
BlueKai Moves to Certify Data Bought Through Its Exchange
August 3, 2009
OMMA Behavioral Post-Game: BT Gets Ahead Of The Curve
July 23, 2009
Surprise: Online Ad Prices Are On The Rise?
July 1, 2009
Advertising: The Price of 'Free' Media
May 31, 2009
Put Ad on Web. Count Clicks. Revise.
May 14, 2009
BlueKai Data Exchange Buyers Doubling Every Quarter Says CEO Tawakol
April 20, 2009
Will Using Behavioral Data Lead to Smarter Ad Buys?
April 9, 2009
The Data Dilemma
April 1, 2009
Filtering Out The Noise
March 31, 2009
Blinding Me With Science: Ad Optimizers
March 25, 2009
Your Online Clicks Have Value, for Someone Who Has Something to Sell
March 13, 2009
Is Opt-in The New Opt-Out?
March 12, 2009
A Guide to Google's New Privacy Controls
March 12, 2009
The Pace Of Technology Innovation Is Accelerating
March 11, 2009
Google Sidles Up To Behavorial Targeting
March 9, 2009
BlueKai, data targeting campaign
February 27, 2009
BlueKai captures data from 100 million
February 26, 2009
BlueKai Mines Purchase Data to Improve Online Advertising
February 23, 2009
Start-up Mines E-Commerce Data for Online Advertising
February 1, 2009
Cookie Cutter
January 27, 2009
AlwaysOn Announces OnMedia 100 Award Winners
January 20, 2009
2 simple ways to innovate during a recession
January 5, 2009
Six Online Ad Industry Predictions For The Year Of The Ox
December, 16, 2008
BlueKai Makes Splash with $10.5M Round, Wants Advertisers to Understand Consumer Intentions
December 15, 2008
BlueKai Gets $10.5 million to help advertisers target shoppers
December 1, 2008
Media 100: A Seat at the Table (Omar Tawakol Named One of 100 People We'd Meet at Michael's)
October 21, 2008
BlueKai, interCLICK Partner To Rev Up Online Campaign Results
October 8, 2008
Google Rallies Embattled Travel Marketers
September 25, 2008
The Era of the Data Exchange
September 19, 2008
AdWords retools, LinkedIn joins ad network frenzy
September 19, 2008
BlueKai Says Transparency for Everyone
September 18, 2008
Can anonymous information increase your bottom line?
September 16, 2008
Behavioral data exchange - a way to legitimize behavioral targeting?
September 16, 2008
All-Stars Launch Behavioral Exchange, of Sorts
September 15, 2008
New online data company BlueKai strives for quality, privacy
September 15, 2008
BlueKai Minds Its P's and Q's With New Data Exchange
September 15, 2008
BlueKai Focuses On Purchase-Driven Behaviors
September 12, 2008
Online ad twist: Mind your own data
September 12, 2008
Best Behaviour: Launch for 'Polite' Ad Targeting Firm
September 8, 2008
That's How the Cookie Crumbles
